Heads up sneakerheads! For the third year running, Sole Superior will be running their annual sneaker and streetwear convention at Zouk Singapore, and this one looks to be their biggest one yet!
What started out as a passion project for pumped up kids Jonathan Fong and Dexter Tan has by now become the largest gathering of hypebeasts in Singapore. Last year’s event attracted over 2,000 attendees across Winebar, Main Room, Member’s Bar, Velvet Underground and Phuture, with over $20,000 worth of goodies given away.
For this upcoming 2015 edition, Sole Superior will be showcasing even more custom kicks and rare gear alongside special product launches and exclusive event-day pre-orders. Also keep a look out for unique event merchandise created in collaboration with famed local artists like Pras The Bandit and Eric Foenander, together with the unveiling of New Balance sneakers designed by local illustrator Kristal Melson! And if you’re looking to talk to the artists behind those Singaporean collabs with global sneaker brands, Sole Superior will also be holding a special discussion panel with some very special invited guests.
Even you're not into sneakers or streetwear, you should still head down Sole Superior just to check out the music on offer. This year, they've tabbed the brains behind HYBRDTHRY to represent the local underground scene with showcases featuring the likes of G-Preme, Mean XS, Mediocre Haircut Crew, Audiomotive and many others!