BTS is working with Samsung on a new project.

Ready for what’s about to come?
Something great is on the way… Stay tuned to unfold your world. #SamsungUnpacked #GalaxyxBTS @BTS_twt

Learn more: https://t.co/U3NHdnqd9G pic.twitter.com/facPCjGOrd

— Samsung Mobile (@SamsungMobile) July 27, 2022

On 27 July, Samsung announced it will partner with South Korean boyband BTS for their annual Samsung Unpacked event.

A new 'foldable video' for their latest hit 'Yet to Come' will premiere on 10 August. The full version of the video will premiere at 4 p.m. EDT and take over the big screens in iconic destinations like Times Square in New York City.

Now, it’s time for Bora Purple. Introducing #GalaxyS22 Bora Purple.

Learn more: https://t.co/BJVuzj4ePs pic.twitter.com/FtGFenp3Pp

— Samsung Mobile (@SamsungMobile) July 26, 2022

The new video follows the announcement of Samsung's new Bora Purple edition of their Galaxy S22 mobile phone series as a nod to BTS's trademark colour.

"With its pastel and neutral tones, Bora Purple embodies optimism and a sense of calm. It will unfold your world with the power of choice. “Whether you’re a K-pop star or a lifelong purple lover, the Galaxy S22 Bora Purple was made for you," said Sonia Chang, VP of Global Brand Marketing Group, MX Business at Samsung Electronics.

Samsung’s Galaxy S22 in Bora Purple will be available for purchase from 10 August.

Meanwhile, check out the music video for 'Yet To Come' here.