Heineken announces Pre-Race party in Singapore featuring FLUME

Heineken announces Pre-Race party in Singapore featuring FLUME

Grammy-winning Australian DJ and producer Flume is set to Singapore later this month for the first time since his stunning headlining set at ZoukOut 2017. 

This time, however, the DJ will be playing a special set for Heineken's Pre-Race Party. Heineken, and official event agency, Sunshine Nation, will kick off the festivities leading up to this year's Singapore Grand Prix with its exclusive Pre-Dance Party taking place a month before the race weekend. Tickets to the event cannot be bought. 

You can, however, stand a chance to win one of a thousand double-passes. Heineken has launched a nation-wide augmented-reality (AR) ticket hunt for entry to the closed-door event. Heineken’s tech-fuelled campaign, Heineken AR Cheers, gets consumers to use their smartphones to unlock premium Heineken F1 experiences through AR.

To join the ticket hunt, consumers simply need to grab a friend and cheers two Heineken (Limited Edition Heineken F1 bottles, Heineken 0.0 bottles or Heineken glasses), following the prompts on www.heineken.com/sg/F1, conjure the F1 car avatar to reveal instantly if they have won tickets to the Heineken Pre-Race Party. 

The closed-door event will also include several F1-themed activities to gear fans up for the Singapore Grand Prix season. This includes a chance for guests to take the ultimate selfie with a F1 car and ‘race’ a mile in a driver’s shoes thanks to a unique pit-crew experience. 

Flume will be supported by ATTAGIRL's Fatim Guzel and experimental electronic DJ ATMA.

Heineken Pre-Race Party 2019 ft. FLUME (DJ Set) is set to take place on Thursday, 22 August, from 7pm onwards at Infinite Studios. For more information, visit the official event page.  Please note the event is only open to those aged 18 and above. 

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