Take a step inward with KiiiKiii as they return with their introspective single 'To Me From Me', presenting a softer and more mellow musical style that deviates from their usual infectious energetic pop vibe.
The story told by the track is brought to life by the KakaoPage web novel Dear.X that embodies characters inspired by the song — broadening the narrative beyond music into other media. Produced by TABLO of Epik High, the song pivots from the usual easygoing and feel-good pop style that the quintet serves up.
The upbeat instrumentals have a more stripped-back feel to them, giving more emphasis to KiiiKiii's emotive vocals that drive home the message of the tune. Encouraging listeners to reminisce, reflect, and resist the urge to give up, it delivers the overall message of pushing on even when times are tough.
Ahead of the release, KiiiKiii built anticipation with exclusive social media content — including an a cappella teaser and guest appearances from stars like TABLO, Joosiq, and actor Shin Seungho.
The release of this track also saw the simultaneous release of the collaborative project between Kakao Entertainment and KiiiKiii with the web novel Dear.X. Authored by Kim Bbang, the modern fantasy tale follows five characters who hear the same song from different places, pulling them into a strange world that reflects and challenges their own. Dear.X infuses elements of KiiiKiii's creative universe, pulling inspiration from real-life interviews done by the band.
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Following the milestone release of KiiiKiii's debut EP UNCUT GEM, the group is here to command the spotlight once again with 'To Me From Me' as they present their polished musical flair on this track. As they tackle a deeper and more heartfelt message, KiiiKiii is rapidly emerging as a standout act among the new generation of artists.
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