Lauv confronts the dangerous side of social media in music video for 'Drugs & The Internet' – watch

Lauv confronts the dangerous side of social media in music video for 'Drugs & The Internet' – watch

"And I don’t wanna base my actions / On reactions or the things they say / And I don’t wanna hit delete / On all the parts of me that they might hate", Lauv laments as he mulls over the toxic side of the Internet in the new music video for 'Drugs & The Internet'.

Directed by Jenna Marsh, who has worked with Nicki Minaj and Kanye West, among others, the video starts off with Lauv walking down an alley at night and thinking, "I wonder what it feels like to be more than I am". He then gets sucked into an alternate universe, where things get a little wonky. His "friends" are almost drone-like and carry on with their lives as their surroundings start to go up in flames.

In an official release, Lauv had this to say about the visual: 

“I wrote ‘Drugs & the Internet’ at a time I was struggling with feelings of extreme emptiness and depression. I wrote it as a sort of self-analysis for my obsession with the way I wanted present myself to the world — a commentary on the world we live today. It is as much self-deprecating as it is serious and sad. It flew out of me in an hour. It felt more therapeutic than any song I’d written before."

The track is set to appear on his forthcoming studio album How I’m Feeling.

Lauv will be embarking on an Asia tour next month. Check out the full tour dates below.

LAUV ASIA TOUR 2019:

13 May 2019 – Famous Studios - Mumbai, India
15 and 16 May 2019 – Capitol Theatre - Singapore
18 May 2019 – Moonstar Studio - Bangkok, Thailand 
20 May 2019 – Smart Araneta Coliseum - Manila, Philippines
21 May 2019 – Waterfront Hotel - Cebu, Philippines
23 May 2019 – The Vine - Hong Kong
24 May 2019 – Tennis Indoor Stadium - Jakarta, Indonesia
28 May 2019 – Big Cat - Osaka, Japan
29 May 2019 – Club Quattro - Nagoya, Japan
30 May 2019 – Blitz - Tokyo, Japan

Watch the music video below.