NOWZ is finally back with an exciting third single Play Ball featuring three high energy tracks that act as the perfect comeback for the quintet since the release of their EP IGNITION. The single album revolves around the theme of never backing down from a challenge and fighting harder to reach whatever goal drives you every single day.
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The album solidifies the message with high energy empowering hip-hop and electronic infused bangers that bring the intensity of NOWZ's signature music style that fuses hard hitting lyrics, booming beats and catchy melodies that stay stuck in your brain long after the first listen.
The first track 'GET BUCK' is reminiscent of early 2000s hip-hop bangers. The lyrics tie in perfectly with the album's overarching theme of sticking with your guns and jumping over any hurdles that stand between you and your dreams. With lines that say, "We wanna be on top" capturing the undeniable thirst to be the best.
The infectious energy of 'GET BUCK' thrusts listeners right into the second track 'HomeRUN' that uses the symbolism of a baseball "Home Run" spurring listeners to put in their best with each swing with the aim to hit it out of the park with every endeavour that they embark on. "A swing and a hit — never ever a miss".
The overwhelming confidence that oozes out of the song comes through in lyrics such as, "watch me clutching" and "Are you ready? (That's how we play ball)". The music video that goes along with the track also sees the members getting their bats and their mitts ready to switch and catch as they strut across the baseball field with bold energy. They own the scenes with their killer dance moves and signature charisma that's bound to catch fans attention through the screen.
As they hit the second track straight into the clouds, with the soaring melodies, NOWZ brings the rest of the album back to earth with the softer beats and soaring melodies on 'Run with me' that show a softer side of NOWZ as they bounce between rough hip hop rhythms to soft pop instrumentals — solidifying NOWZ's identity as versatile musicians in the growing K-pop scene.
NOWZ member Hyeonbin shares “In our previous album, we talked about the beginning of our journey as young people. This time, that story continues, but we’re now starting to prove what we had promised.” As NOWZ starts on a new chapter in their fiery story, Play Ball pushes fans to be the best version of themselves that they can be — taking them on a journey of evolution to be better versions of themselves.
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