OPPO is gearing up for the global debut of its latest smartphone lineup, with the Reno16 Series set to launch across selected markets beginning 25 June. The rollout will start in Thailand and Spain, marking the next chapter for the brand's popular Reno range.
Alongside the announcement, OPPO has unveiled BABYMONSTER as its new Reno ambassador for selected markets, bringing one of K-pop's fastest-rising girl groups into the spotlight as the company prepares for the series' international release.
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Designed with creativity and self-expression in mind, the Reno16 Series introduces OPPO's new 3D Pop Planet Design, a visual concept inspired by cosmic imagery and the idea that every individual is their own vibrant "little planet". The design will be featured on the Pop White edition of the device.
The upcoming smartphone series will also offer a new suite of AI-powered imaging and creative tools, continuing OPPO's push to blend technology with personalised content creation experiences.
Speaking about the launch, OPPO Overseas CMO Ling Liu shared that the Reno16 Series reflects the brand's vision of combining powerful technology with individuality and creative expression. Liu also expressed excitement about welcoming BABYMONSTER to the Reno family as the series enters its next phase globally.
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Known for their energetic performances and growing international fanbase, BABYMONSTER's partnership with OPPO aligns with the Reno Series' focus on creativity, confidence, and self-expression among younger audiences.
More details about the Reno16 Series, including its AI-powered features and market availability, are expected to be revealed closer to the official launch date.
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