Spotify Island unveils 'K-Park', a virtual K-pop world on Roblox featuring Stray Kids and SUNMI

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Spotify Island unveils 'K-Park', a virtual K-pop world on Roblox featuring Stray Kids and SUNMI

Welcome to K-Park!


Spotify has launched a brand new K-Park world on the multiplayer game Roblox. Described as a "whimsical wonderland dedicated to the vibrant world of K-pop," the world is part of the previously announced Spotify Island, where users can go on quests, unlock exclusive content, and interact with artists.

Spotify has partnered with K-pop artists like SUNMI and Stray Kids to create the Artists Islands in K-Park. The Artist Islands will allow users to unlock exclusive content of the two K-pop acts through quests, as well as purchase new merchandise items.

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K-Park also includes a Lounge where users may create their own K-Pop beats. It is powered by Soundtrap, a  music creation tool by Spotify. Users may also visit the K-pop Café, a specially designed space featuring illustrations of popular Korean treats like Dalgona coffee, Patbingsu (Korean shaved ice with toppings), and Bungeoppang (Korean fish-shaped bread).


Explore K-Park on Roblox here.

As you discover the virtual world, listen to this curated playlist by Spotify as a soundtrack to your adventures.