Rich Brian exacts revenge in self-directed music video for new single 'New Tooth' — watch

Rich Brian exacts revenge in self-directed music video for new single 'New Tooth'  — watch

Rich Brian is on the hunt for revenge. 

The Indonesian rapper just released a new single titled 'New Tooth'. Hard-hitting, introspective, and thrilling, the new track narrates Rich Brian's struggles with self-doubt, creativity blocks, and negativity. 'New Tooth' follows his collaborative song 'edamame' with bbno$ and his recent work on Shang-Chi: The Album.

Inspired by police thrillers, the visual for 'New Tooth' – which Rich Brian directed himself with Jason Ano – sees the rapper as a S.W.A.T officer turned business mogul acting revenge on a double agent. 

“I really took my time on this song and I think it was worth it. The video was very fun to shoot & edit I feel like I went back to my 2011 filmmaking days, shoutout to Jason Ano," said Rich Brian, in an official statement. 

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Rich Brian is set to close out the first day of 88rising's Head In The Clouds music festival this weekend. The festival will be happening live from Pasadena, California this 6 - 7 November and will be livestreamed via Amazon Music's Twitch.

The 'Run It' joins the star-studded lineup alongside NIKI, Joji, ATARASHII GAKKO!, Saweetie, eaJ, keshi, Seori, CLand more. 


Listen to Rich Brian's 'New Tooth' here.